# Privacy Policy
**Last Updated: September 1, 2026**
WatsLead (“WatsLead”, “we”, “us”, or “our”) respects your privacy and is committed to protecting the personal information entrusted to us.
This Privacy Policy explains how WatsLead collects, uses, stores, processes, and shares information when you use our website, platform, WhatsApp API solutions, reseller services, dashboards, and related services.
WatsLead operates in India and provides its services to users and businesses within India.
By registering for or using WatsLead services, you acknowledge that you have read and understood this Privacy Policy.
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## 1. About WatsLead
**Legal Name:** WatsLead
**Business Address:** Atal Nagar Colony, Sarnath, Varanasi, Uttar Pradesh, India
**Website:** watslead.advertisekey.com
**Email:** [support@advertisekey.com](mailto:support@advertisekey.com)
WatsLead provides solutions based on the Official WhatsApp Business API/WhatsApp Business Platform, including messaging, automation, customer communication, API management, and reseller services.
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## 2. Who This Privacy Policy Applies To
This Privacy Policy applies to:
* WatsLead website visitors.
* Registered users and customers.
* Business accounts.
* WhatsApp API customers.
* Resellers and vendors.
* Customers managed by resellers where applicable.
* Individuals who communicate with businesses using WhatsApp through WatsLead-powered services.
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## 3. Information We Collect
Depending on how you use WatsLead, we may collect the following information.
### 3.1 Registration Information
When you create an account, we may collect:
* Full name.
* Email address.
* Mobile number.
* Company/business name.
* Business address.
* GST details.
* Login and account information.
### 3.2 Business and Verification Information
For business accounts and resellers, we may collect additional information required for account verification or service activation, including:
* Business information.
* GST information.
* PAN information.
* Business documents.
* Bank/payment-related information.
* Reseller information.
* Customer information provided by the reseller.
* Other information reasonably required to provide or verify our services.
### 3.3 WhatsApp and API Information
When you connect or use WhatsApp/API services through WatsLead, information may include:
* WhatsApp phone numbers.
* Customer/contact information.
* Messages and message content.
* Message templates.
* Media or files associated with messages.
* Delivery and message status information.
* Contact lists.
* API-related information.
* Account identifiers.
* Information required to connect your WhatsApp Business account.
Some WhatsApp-related information may be processed or stored directly by **Meta/WhatsApp** or other third-party infrastructure. Such information remains subject to the applicable policies and terms of those third parties.
### 3.4 Payment Information
Payments for WatsLead services may be processed through **Razorpay**.
We may receive information such as:
* Payment amount.
* Transaction ID.
* Payment status.
* Invoice information.
* Payment date.
* Subscription or purchase details.
Payment card, banking, UPI, or other sensitive payment credentials may be processed directly by Razorpay rather than stored by WatsLead.
### 3.5 Reseller Information
If you register as a WatsLead reseller/vendor, we may collect:
* Name and contact details.
* Company/business information.
* GST/PAN information.
* Business documents.
* Bank details where required for payments or settlements.
* Wallet and recharge information.
* Customer/account information.
* Usage and transaction information.
* Reseller activity and service records.
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## 4. Information Collected Automatically
When you access our website or platform, certain technical information may be collected automatically, including:
* IP address.
* Browser type.
* Device information.
* Operating system.
* Login activity.
* Pages or features accessed.
* Date and time of access.
* General usage information.
* Cookies and similar technologies.
We may use cookies, Google Analytics, Meta Pixel, and similar technologies to understand website usage, improve our services, measure marketing performance, and provide a better user experience.
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## 5. How We Use Your Information
We may use collected information to:
* Create and manage your WatsLead account.
* Provide WhatsApp API services.
* Connect and manage WhatsApp Business services.
* Process and manage messages.
* Provide automation and communication features.
* Process payments and subscriptions.
* Manage reseller accounts.
* Maintain wallet and transaction records.
* Verify businesses and accounts.
* Provide customer and technical support.
* Send important service notifications.
* Detect and prevent fraud, spam, abuse, and unauthorized activity.
* Improve our website, platform, and services.
* Analyze service usage and performance.
* Conduct marketing and advertising activities where permitted.
* Comply with applicable legal and regulatory requirements.
* Enforce our Terms & Conditions.
* Protect the security and integrity of our services.
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## 6. WhatsApp and Meta Services
WatsLead provides services involving the Official WhatsApp Business API/WhatsApp Business Platform.
Your use of WhatsApp services may involve the collection, processing, transmission, and storage of information by **Meta/WhatsApp**.
Certain information may be processed or stored on Meta/WhatsApp infrastructure rather than WatsLead infrastructure.
Your use of WhatsApp services is also subject to applicable WhatsApp and Meta terms, policies, and privacy practices.
WatsLead does not control how Meta independently processes information within its own services.
Users should review the applicable Meta/WhatsApp privacy and service policies for information regarding processing performed directly by Meta/WhatsApp.
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## 7. How We Share Information
We may share or provide access to information with service providers and third parties where reasonably necessary to provide, operate, secure, or improve our services.
These may include:
### Meta / WhatsApp
Used for WhatsApp Business API functionality, messaging, account management, and related services.
### Hostinger
Used for website, application, hosting, database, and infrastructure services where applicable.
### Razorpay
Used for payment processing, transaction management, subscriptions, and related payment services.
### Gmail / Email Service Providers
Used for account notifications, customer support, verification, transactional communications, and other legitimate business communications.
### Analytics and Advertising Providers
We may use services such as Google Analytics, Meta Pixel, and similar technologies to understand website traffic, measure advertising performance, and improve our services.
We may also disclose information when required by law, legal process, government authorities, or when necessary to protect our rights, users, security, or property.
We do not sell personal information as a standalone business product.
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## 8. Customer and Contact Data
If you use WatsLead to communicate with your customers, you may provide us with customer information such as names, phone numbers, WhatsApp numbers, contact details, messages, and other communication-related information.
You are responsible for ensuring that you have the necessary rights, permissions, notices, or lawful basis to collect and process such information.
You must not upload or process personal information through WatsLead unlawfully or in violation of applicable privacy laws or WhatsApp/Meta policies.
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## 9. Reseller Responsibilities
Resellers may use WatsLead to manage their own customers.
If a reseller provides customer information to WatsLead, the reseller is responsible for ensuring that such information has been collected and provided lawfully.
Resellers must:
* Provide appropriate privacy notices to their customers.
* Obtain required consent or other lawful basis where applicable.
* Use customer information only for legitimate purposes.
* Protect customer information from unauthorized access.
* Comply with applicable privacy and data-protection laws.
* Follow WatsLead, WhatsApp, and Meta policies.
WatsLead may process reseller-provided information to provide the requested services and operate the reseller platform.
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## 10. Cookies and Tracking Technologies
WatsLead may use cookies and similar technologies for:
* Essential website functionality.
* Login and session management.
* Security.
* Analytics.
* Website performance.
* Marketing and advertising measurement.
* Improving user experience.
Third-party services such as Google Analytics and Meta Pixel may use their own cookies or tracking technologies according to their respective policies.
You may control or disable cookies through your browser settings. Disabling certain cookies may affect some website functionality.
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## 11. Data Security
We take reasonable technical and organizational measures to protect information from unauthorized access, loss, misuse, alteration, or disclosure.
Security measures may include:
* Access controls.
* Authentication mechanisms.
* Secure connections.
* Infrastructure security.
* Monitoring and logging.
* Restricted access to sensitive information.
However, no internet-based service can guarantee absolute security. You acknowledge that transmission and storage of information online involves some level of risk.
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## 12. Data Retention
We retain personal and business information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including providing services, maintaining business records, resolving disputes, enforcing agreements, preventing fraud, and complying with legal or regulatory requirements.
Generally:
* **Account information** may be retained while your account remains active and for a reasonable period after account closure.
* **Transaction and payment records** may be retained as required for accounting, tax, legal, and financial purposes.
* **WhatsApp/API and communication data** may be retained for as long as necessary to provide the relevant services and for legitimate operational, security, or legal purposes.
* **Reseller information** may be retained for the duration of the reseller relationship and for a reasonable period afterward where required for accounting, legal, security, or business purposes.
* **Support and communication records** may be retained for a reasonable period for service, security, dispute-resolution, and compliance purposes.
Where information is no longer required, we may delete, anonymize, or securely dispose of it, subject to technical, legal, or contractual requirements.
Information processed directly by third parties, including Meta/WhatsApp, Razorpay, hosting providers, and analytics providers, may be retained according to their respective policies.
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## 13. Data Deletion
You may request deletion of your WatsLead account or applicable personal information by contacting:
**[support@advertisekey.com](mailto:support@advertisekey.com)**
We may require reasonable verification before processing a deletion request.
Some information may not be immediately deleted where retention is required for:
* Legal compliance.
* Tax and accounting requirements.
* Fraud prevention.
* Security purposes.
* Dispute resolution.
* Enforcement of agreements.
* Legitimate business records.
Deletion of information from WatsLead systems does not necessarily delete information held independently by Meta/WhatsApp, Razorpay, analytics providers, or other third parties.
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## 14. Refunds and Payment Information
Refund requests are handled according to the applicable WatsLead refund and payment terms.
Because payments may be processed through Razorpay or other payment infrastructure, certain transaction information may remain available to the payment provider for legal, accounting, fraud-prevention, or regulatory purposes.
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## 15. Marketing Communications
We may send service-related communications such as:
* Account notifications.
* Security alerts.
* Payment confirmations.
* API/service notifications.
* Important policy updates.
* Support communications.
Where applicable, we may also send promotional or marketing communications.
You may opt out of non-essential marketing communications by following the unsubscribe instructions or contacting us.
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## 16. Children's Privacy
WatsLead services are intended only for individuals **18 years of age or older**.
We do not knowingly provide services to individuals under 18.
If we become aware that we have collected personal information from a person under 18 without appropriate authorization, we may take reasonable steps to delete such information.
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## 17. Third-Party Services and Links
Our services may contain integrations or links to third-party services.
These third parties may have their own privacy policies and terms. WatsLead is not responsible for the privacy practices of third-party services that it does not control.
Relevant third-party services may include Meta/WhatsApp, Razorpay, Hostinger, Gmail, Google Analytics, Meta Pixel, and other service providers.
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## 18. Data Processing by Service Providers
We may use third-party infrastructure and technology providers to operate WatsLead.
These providers may process information on our behalf or independently according to the nature of their services.
We take reasonable steps to use service providers appropriate for the services being provided, but third-party processing remains subject to the relevant provider's terms, security practices, and privacy policies.
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## 19. Your Responsibilities
When using WatsLead, you are responsible for:
* Providing accurate information.
* Protecting your account credentials.
* Obtaining appropriate permissions or consent for customer data.
* Using customer information lawfully.
* Following applicable WhatsApp and Meta policies.
* Following applicable privacy and data-protection laws.
* Not uploading unlawful, fraudulent, or prohibited information.
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## 20. Your Privacy Rights
Subject to applicable law, you may have rights relating to your personal information, including the ability to:
* Request access to certain information.
* Request correction of inaccurate information.
* Request deletion of information where applicable.
* Withdraw certain consents where applicable.
* Opt out of certain marketing communications.
* Ask questions regarding our processing of your information.
Requests can be submitted to:
**[support@advertisekey.com](mailto:support@advertisekey.com)**
We may request additional information to verify your identity before processing certain requests.
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## 21. Changes to This Privacy Policy
WatsLead may update this Privacy Policy from time to time to reflect changes in our services, technology, legal requirements, or business practices.
The updated version will be published on our website with a revised “Last Updated” date.
Your continued use of WatsLead after an updated Privacy Policy becomes effective constitutes acknowledgment of the updated policy, to the extent permitted by applicable law.
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## 22. Governing Law
This Privacy Policy shall be governed by the applicable laws of India.
Any dispute relating to this Privacy Policy shall be subject to the jurisdiction of the appropriate courts in India.
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## 23. Contact Us
If you have questions, concerns, requests, or complaints regarding this Privacy Policy or the handling of your information, please contact us:
**WatsLead**
Atal Nagar Colony, Sarnath
Varanasi, Uttar Pradesh, India
**Email:** [support@advertisekey.com](mailto:support@advertisekey.com)
**Website:** watslead.advertisekey.com
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## 24. Consent and Acknowledgment
By registering for or using WatsLead services, you acknowledge that you have read and understood this Privacy Policy and understand how WatsLead may collect, use, process, retain, and share information as described above.
Where consent is required under applicable law, WatsLead will seek the appropriate consent through the relevant interface or process.